Pas de Publicité merci
Published by JBE Books
Author: Rémi Babinet
“With this work, Rémi Babinet, a major figure in advertising, founder of the BETC agency, draws the contours of a universal story, in a world where the use of images and words is constantly being disrupted by creatives. Far from being aimed only at advertisers, this collection of texts, both profound and offbeat, echoes all memories and gives a behind-the-scenes look at the slogans and images that have shaped the common imagination.”
11 x 18 cm
Hardcover
Canvas cover
FR + EN versions
1 296 pages
10 000 copies
See also
Pas de Publicité merci
Published by JBE Books
Author: Rémi Babinet
“With this work, Rémi Babinet, a major figure in advertising, founder of the BETC agency, draws the contours of a universal story, in a world where the use of images and words is constantly being disrupted by creatives. Far from being aimed only at advertisers, this collection of texts, both profound and offbeat, echoes all memories and gives a behind-the-scenes look at the slogans and images that have shaped the common imagination.”
11 x 18 cm
Hardcover
Canvas cover
FR + EN versions
1 296 pages
10 000 copies